https://www.debgordon.com/reviews daily 0.75 2020-05-04 https://www.debgordon.com/about daily 0.75 2020-01-22 https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e28a05f0199a14a2266f5c4/1579720301461/UNADJUSTEDNONRAW_thumb_253f.jpg About Deb writing The Manifesto book proposal https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e28a05f0199a14a2266f5c1/1579720190298/DSC06702.jpg About - About Deb Gordon Deb Gordon has spent her career trying to level the health care playing field for consumers and now advises start-ups and innovators trying to make health care better for everyone. Deb is a seasoned executive specializing in health care innovation, strategy, marketing, communications, and growth. She has held a variety of executive roles in health care, including spending nearly a decade leading marketing for a health plan that served low- and moderate-income Massachusetts residents. As Chief Marketing Officer for that plan, she led efforts to enroll people in subsidized health insurance and tried hard to eradicate (or at least reduce) insurance jargon. In her first job after graduating from Brown University, she supported clinics in the federally funded Health Care for the Homeless program, and developed deeper appreciation for the interrelationship between health care needs and financial vulnerability. In 2017, after the acquisition of a health technology turnaround she led, Deb became a Senior Fellow at the Harvard Kennedy School’s Mossavar-Rahmani Center for Business and Government, she conducted extensive research on health care consumerism. Her research into health care consumerism -- in search of consumer-driven solutions to American health care woes -- spawned The Health Care Consumer's Manifesto. Deb is an Aspen Institute Health Innovators Fellow and an Eisenhower Fellow. In 2013, she traveled to Australia, New Zealand, and Singapore to explore the role of consumers in high-performing health systems. Deb was recognized as a 2011 Boston Business Journal “40 Under 40” honoree, an award highlighting Boston’s most influential business and civic leaders. She volunteers as a mentor in the MIT Delta V and Boston University health care programs. Deb earned a Bachelor of Arts in Biomedical Ethics from Brown University in Providence, R.I., and a Master of Business Administration with distinction from Harvard Business School. She loves and hates to shop for everything. She enjoys traveling to places she’s never been, and visits markets wherever she goes. As the only one in her family willing to negotiate, she has practiced her skills haggling in many a far-away market. https://www.debgordon.com/media daily 0.75 2020-09-16 https://www.debgordon.com/hcconsumersmanifesto daily 0.75 2020-05-04 https://www.debgordon.com/getintouch daily 0.75 2020-01-21 https://www.debgordon.com/home daily 1.0 2020-08-23 https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e2e0d433ea0ef64f09a5f43/1580076369198/Debbie+Gordon+headshot+12-09.gif Home Deb Gordon Innovator I Advisor I Shopper Deb wants to help Americans become savvy shoppers who get the health care they deserve. Author, The Health Care Consumer’s Manifesto Aspen Institute Health Innovators Fellow Senior Fellow, Harvard Kennedy School (2017-2019) Eisenhower Fellow, Australia, New Zealand, Singapore Health care CEO Award-winning Chief Marketing Officer Harvard Business School MBA with distinction Brown University BA in biomedical ethics Deb’s work explores how to make health care better for consumers. The key? Using consumer purchasing power to force positive change. Now, she’s turning her research into influence, action, and change. https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e262378f068c869fe899b9d/1588626969576/A6225C.JPG Home The Book In The Health Care Consumer’s Manifesto: How to Get the Most for Your Money (Praeger Publishing, on sale February 29), Deb navigates and demystifies the confusing and frustrating world of health care shopping. Deb takes readers on a guided tour inside American health care, revealing why health care is so messy, and who is invested in keeping it that way. Through real consumer stories, she makes health care — usually confusing and overwhelming — easier to understand and navigate. How might health care work if it were truly designed to meet consumer needs? What can and should consumers demand to help create such a system. A wake-up call to an industry tenuously holding on to the status quo and ripe for true disruption, this book outlines what consumers can do themselves and demand from doctors, hospitals, health plans, and policy makers to get more for their health care spending and in so doing, reshape the health care system into one we all deserve. https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e27a560f72b7c21e9350ae4/1579830081300/USA+Today+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e38e748f9e03849475f380a/1580787533108/rcp-logo-ss-red-250.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e38e6f9d2da28040589fc98/1580787454361/HBR+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e27a5ca697bf81c115cfbcd/1579830081321/Observer+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e38e89196dfdf76ccb7a82e/1580787863231/Fierce+HC+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e27a60797f8785bbf360827/1579830081303/JNO+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e27a5f23115667e83139306/1579830081315/managed+care+magazine+logo.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e38e629f9e03849475ef2c2/1580787247010/thehill-logo-big.png Home https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5eb07fe54d4d975f896983c8/1588625386778/kiplinger.png Home https://www.debgordon.com/speaking daily 0.75 2020-08-17 https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e5f0651eaaff769bf083099/1583285923019/height_300_width_300_MoneyMatters.jpg Speaking Shopping for Health Care w/Deb Gordon https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e388d3fd3e1ba247d6cf74b/1583285780899/outcomes+rocket+logo.png Speaking Deep Dive into the Opportunity of Healthcare Consumerism https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e388b08d3e1ba247d6c6654/1582248076638/roi-podcast-logo-768-768-border.jpg Speaking Could shopping for health care be like shopping for groceries? https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/5e3889ae287ed4205929c227/1582248076645/HCdeJure-200.jpg Speaking Healthcare Consumerism https://www.debgordon.com/writingsamples daily 0.75 2021-02-28 https://www.debgordon.com/new-page-1 daily 0.75 2021-07-08 https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/603be858d5e6525faf3da9de/1598363228138/ New Page https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/603beaa867a1a425dcd9a99c/1614539443989/HealthyWomen+logo.png New Page https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/t/603be9e7e1d214172d240861/1614539312774/Forbes+logo.png New Page https://www.debgordon.com/writingsamples-2 daily 0.75 2021-07-08 https://www.debgordon.com/order-the-manifesto daily 0.75 2020-05-01 https://www.debgordon.com/order-the-manifesto/p/style-02-ljgjr monthly 0.5 2020-02-29 https://static1.squarespace.com/static/5e261ad60aee2d7e8a7fdd54/5e318548de9c0144fe9c57a4/5e3197385140e4031d7f45af/1582991290168/A6225C.jpg Order the Paperback - Limited Time - Paperback